Effective date: 29 June 2026
Last updated: 29 June 2026
This Cookie Policy explains how We Speak Ads uses cookies and similar technologies on wespeakads.com (the “Website”), what they do, and how you can control them. It should be read together with our Privacy Policy.
1. What are cookies?
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work, work more efficiently, and provide information to site owners. Similar technologies, such as tracking pixels, tags, and local storage, perform comparable functions, and we refer to all of them as “cookies” in this policy.
Cookies may be session cookies (deleted when you close your browser) or persistent cookies (which remain until they expire or you delete them). They may be set by us (“first-party”), or by third-party services we use (“third-party”).
2. How we use cookies
We use cookies to:
- Make the Website function properly and securely;
- Understand how visitors find and use the Website so we can improve it;
- Measure the performance of our marketing and advertising campaigns;
- Show relevant advertising and measure its effectiveness across platforms.
We only set non-essential cookies (analytics and advertising) where you have given your consent through our cookie banner. You can change or withdraw your consent at any time (see Section 5).
3. Categories of cookies we use
Strictly necessary cookies
These are essential for the Website to function and cannot be switched off in our systems. They are usually set in response to actions you take, such as setting your privacy preferences or submitting a form. The Website cannot work properly without them, so they do not require consent.
Analytics cookies
These help us understand how visitors interact with the Website by collecting information such as which pages they visit and how they move through the site. This data is aggregated and helps us improve how the Website works.
Advertising and marketing cookies
Our advertising partners and we set these to measure the effectiveness of our campaigns, understand which channels bring visitors to the Website, and show relevant ads on other platforms. They may be used to build a profile of your interests.
4. The cookies and services we use
The table below lists the main third-party services that may set cookies on the Website. Each provider determines the specific cookies and their lifespans and may change over time.
| Service | Provider | Category | Purpose |
|---|---|---|---|
| Google Tag Manager | Necessary / management | Manages and loads the other tags and tracking scripts used on the Website. | |
| Google Analytics 4 | Analytics | Measures Website traffic and how visitors use the site. | |
| Google Ads | Advertising | Measures ad conversions and supports remarketing across Google’s network. | |
| Meta Pixel | Meta Platforms | Advertising | Measures and optimises Facebook and Instagram ad campaigns and supports remarketing. |
| LinkedIn Insight Tag | Advertising | Measures LinkedIn ad performance and supports remarketing. | |
| Booking/scheduling tool | Calendar provider | Functional | Enables call scheduling when you book a meeting with us. |
These providers may transfer data outside Serbia and the European Economic Area. For more on international transfers and how we protect your data, see our Privacy Policy.
5. How to manage your cookie preferences
When you first visit the Website, our cookie banner lets you accept or decline non-essential cookies. You can change your choices at any time by reopening the cookie settings on the Website.
You can also control and delete cookies through your browser settings. Most browsers let you block or delete cookies and notify you when a cookie is set. The help section of your browser explains how. Useful guides include:
- Google Chrome — Settings > Privacy and security > Cookies
- Safari — Preferences > Privacy
- Firefox — Settings > Privacy & Security
- Microsoft Edge — Settings > Cookies and site permissions
Please note that if you block strictly necessary cookies, parts of the Website may not work properly. Blocking analytics and advertising cookies will not stop you from using the Website.
You can also opt out of certain advertising cookies through the providers’ own tools and through industry opt-out pages such as youronlinechoices.eu.
6. Changes to this Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for legal and operational reasons. When we do, we will update the “Last updated” date at the top of this page. Please check back periodically.
7. Contact us
If you have any questions about our use of cookies, contact us at:
We Speak Ads (Aleksandar Slavković PR Reklamna agencija ISKRA Mladenovac)
Janka Katića 23, Mladenovac, Serbia
Email: aleksandar@wespeakads.com